Know what to make for the holiday 2020 gift-giving season with this post that highlights the colors, materials, and crafts that are trending this holiday season. Whether you want to sell your crafts, or just want to make gifts that people will like, knowing what’s trending will help you decide how to spend your time and money this holiday crafting season! Knowledge is power. All you need is a little glimpse at what the 4 top Christmas 2020 trends for crafters to make are!
4 Top Christmas 2020 Trends for Crafters to Know and Make
- Warm and Cozy Winter/Scandinavian Nordic
- Starry Nights/ Northern Lights
- Whimsical Nostalgia/ Handmade
- Fresh and Free/Socially Conscious/ Urban + Trendy
#1 Warm and Cozy Winter/Scandinavian Nordic
This is a continuation of the last few years’ trends of Hygge/Lacom and Farmhouse modern. It’s still the white and black of Magnolia, but we’re also adding in wintergreen accents. If you noticed the asymmetrical hoop wreaths of eucalyptus, and fir last year then you can easily visualize this trend.
Colors- It’s accented with gold or a butter yellow and the stark black is actually more of a chalkboard grey.
Elements– the popular buffalo-plaid, hand drawn animals, wooden Scandinavian ornaments, and snow. Also, continuous line drawings.
Materials and Textures- are linen, tin, matte ceramic white, natural woods, and grey woods.
Example Crafts- Macrame ornaments or garland, black and white simple ornaments, IKEA decorative elements. Snowglobes with natural elements and fairy lights. Santa snacks and the asymmetrical wreaths.
#2 Starry Nights/ Northern Lights
This is a more sophisticated and modern trend for the holidays but it still pulls in the sense of the deeply magical. Think of the Polar Express winding its way to the North Pole with the Northern Lights dancing overhead. It’s a navy sky amidst a galaxy of golden stars.
It has the geometrical elements of triangles and the multi-point stars, but it also ties in the iridescent streaks of greens and purples that you see in the Northern Lights. It borrows heavily from the constellation and galaxy art that has been popular in other forms this last year or so.
Colors– Think of vintage sky maps, or a winter night in Iceland. Deep tones of navy blue, teal/green, soft blue with accents of champagne gold. Pantone’s color of the year is a pretty deep blue that works well with this trend.
Elements– Concrete, stars and moons, unfinished wood, snowflakes and ice, and geometric shapes.
Materials and Textures– Frosted, high-gloss or matte finishes; soft metallics, stone, and marble. Gold foil accents juxtaposed with modern styles or forms. It really is a combination of vintage and modern.
Example Crafts- Starry garlands or Christmas Lights, angels, deep blue ornaments, galaxy crafts, starry gilded table settings, and night time holiday villages or a single cabin against a night sky.
#3 Whimsical Nostalgia/Handmade
Gingerbread smells, peppermint candies, gnomes, and family experiences from childhood are many of the things you’ll find under this trend. Nostalgic mid-century modern patterns and colors are strong as well as handmade decorations and gifts. This is the jolly and humorous trend that includes Rudolph replay parties, and fun twists on old decorations.
Colors– Bright reds, hunter greens with the ‘50’s touches of orange, turquoise’s, and corals.
Elements– Candies, coffee+ hot cocoa, gnomes, striped ribbons, striped ribbon, characters like Rudolph and Tomte’s and Frosty. Gingerbread houses and people, as well as hand-drawn prints. Cozy mid-century modern Christmas mornings.
Materials and Textures– Glitter, knits, felt, and cotton prints. Bottle brush trees, ceramic trees, and depression glass. And LOTS of fake snow.
Example Crafts- Candy inspired anything, gingerbread garlands, retro holiday gift wrap, fun crocheted reindeer or yeti hats, wall art with Christmas carols, or ornaments with fun mid-century modern colors and glittery glam. The vintage campers with holiday lights make cute cards or gift tags and of course, GNOME EVERYTHING!!!
#4 Fresh and Free/ Socially Conscious
A matcha latte or espresso while hanging out in urban green spaces. There is social purpose and understated comfort propelling this trend. But there’s also a little bit of the rebel-I’m happy doing my own thing vibe. It builds on the woodland rustic as it embraces nature-inspired colors and textures. It’s almost as if the designer lumberjack/industrial mash-up has been replaced with the realism of a comfy sofa, warm drink, and a good book.
Colors– Matcha green, brick red, a wood bark brown, espresso brown, and a chai cream tone.
Elements– Cozy drinks, recycled elements, warm sweaters, woodland animals, and rustic metallics.
Textures– Recycled materials, concrete, terra-cotta, brick and weathered wood.
If You Craft You NEED to Know this…
Has this ever happened to you? You make what you enjoy and that you think they’d like. It’s a guess at best. You throw all your funds into the supplies, and all your time into the making. Then you get to the show, or you watch someone unwrap the gift you made and there’s just silence. No sales, no interest, nothing but a “thanks?” Or a “huh, okay.”
It BURNS and you may feel like it’s them. But really, it’s probably you. You guessed and made what you thought you should make. A good rule of thumb when creating stock is to make 50% of what you’re confident will sell because it’s on-trend and has sold well in past seasons. Make 25% of your stock what YOU personally love and think will sell really well but is a newer trend. And the last 25% is made of products you don’t really like but that is also trendy.
4 Tips to Spot and Use Trends in Your Handmade Business
Knowing how to spot and use trends will give you the advantage of a head start on what people will be looking for in gifts. Or what they would buy for themselves.
If you’re interested in how to spot and use trends I have a whole blog post that teaches how to do this. I REALLY RECOMMEND that anyone who crafts reads my post on 4 Tips to Spot and Use Trends in Your Handmade Business. It’s the secret sauce to creating products people really want.
Holiday Maker Fest
This is a 4-day craftstraganza event filled with Christmas craft classes that you showcases some of the hottest craft trends by some of the best-known craft influencers. It’s perfect for scouting trends. So swing by this page and get your FREE ticket and then play the 4 trends game and see how each craft may fit.
Want More Christmas Project Inspiration?
I have lots of Christmas project tutorials and free resources here on my blog! Download gift tags, stickers, directions for a simple nativity set, SVG’s of Christmas hymns, and the print then cut advent cards above!
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Thanks for reading this post on the top Christmas 2020 trends for crafters! If you thought this post was helpful please take a moment to share or pin this post! It really helps me!
I know it’s a different way of thinking about making but there’s a lot of value in it as well because you don’t waste your money or time creating things that others won’t want to buy, give, or get. And remember, if the making is just for you then you should absolutely make whatever it is your heart likes best.